Getting the visuals just right for your new poker site will require the services of a skilled web designer. You do have the option of purchasing a standard template, but given the competitive nature of online gaming it wouldn't be the most financially sound decision. Online gaming, especially poker is experiencing unprecedented popularity across the globe and to compete in this market will require a truly unique design that is captivating to the eye as well as easy to use. Choosing the right design doesn't just include picking the right colors; it's about finding additional ways to reach out to your customer base and appeal to them.
It's Vegas Baby!
When you click on an online casino, you don't want lights flashing everywhere, flashing lights and ultra bright colors aren't easy on the eyes. Although you will want your online casino to have a 'Vegas feel', you should avoid adorning your logo with bright, flashing lights. The perfect site design should include graphics that are reminiscent of Vegas but does not interfere with the main interface of the site. Don't make your site so busy that players are unable to clearly find the appropriate tables.
The most important attribute of any online business venture is usability! Your site should be set up so that it is easy to use, and all the buttons are easy to find. Entering the site should be clear cut and simple; enter your username and password and hit the log in button. Most importantly your poker rooms should be easy to find. Divide the sections into real money and play money and list the limits accordingly. The easiest navigation format seems to be one that lists each card game with the corresponding limits below. Drop down lists are most effective as you can go to each section to see seat availability.
When you sit down to design the details for the games, keep it realistic. Use the perfect shade of green for the felt on your tables, roulette, and craps tables and your players will feel as if their game is in a real casino. As much as possible, use your brand on the poker tables and any other place in which you can place your brand logo. Stick with the site color scheme when it comes to rooms and tables.
When it comes to an online room, variety is the spice of life. You must provide at least two different types of poker to remain competitive and allure customers. The most popular forms seem to be various types of Omaha and Texas Hold'em. If you offer a variety of limits with two types, then you can compete in the world of online poker rooms. However, the key is to offer everything from micro limits to high stakes games. Just as important as multiple levels is tournaments as they have become increasingly popular in the past few years.
Many poker sites offer the same sea of faces at the poker table, but if you truly want to make your site stand out, provide variety and detail to your card players. Don't offer the same five faces for all players; allow a certain level of individuality. Make your site like an online community and your customers will remain loyal. Even if you can't allow customers to design their player avatars, offer a variety so your player doesn't end up playing his or her exact avatar.
What sets a good poker site apart from a mediocre site is the additional features offered. A helpful feature for sites seeking to attract players seeking a professional poker career is the option to leave player notes. Most players find this helpful to classify players and make notes on their style of play. Additional features like this allows players to get to know their opponents and perfect different strategies; a feature that is likely to bring players back time and again.
Raymond Baker Columnist, Seo Marketing [http://www.internetsolutionsbusiness.com/?sec=web-marketing], and Poker Software specialist.